Digital Marketing Tools

This post may contain affiliate links and I may earn a small commission when you click on the links. These are products I highly recommend through testing or that I currently use. This is at no additional cost to you.

Many times, what tool you decide to use comes down to personal preference for the tool's interface. I do plan on doing write-ups to show how I use each one. If you have any questions before that happens, please don't hesitate to reach out. Happy to do a zoom and share my screen.

Digital marketing tool logo for AHrefs.

AHrefs

Does site audits and keyword rank tracking. Similar to SEMrush and Serpstat, but this one is better at back link reporting. This is my main tool but I use this in tandem with the other two as well.

Visit Their Site


Digital marketing tool logo for BrightLocal.

BrightLocal

A local SEO tool used by both business owners and SEO professionals. See who your competitors are in the Google map pack and track your keywords for the maps also.

14 Day Free Trial

Local Search Results Checker
See the organic or map search results as if you were in another city.

Travel in Time

Digital marketing tool logo for ClickUp.

ClickUp

For projects and tasks, I use this for my own business and for clients. I had been through a few tools before landing on this one. Easy to use interface and utterly customizable. There is a free version. Give it a try.

Try It For Free

Clicking Up
ClickingUp is the most comprehensive resource for ClickUp fans to turn operational chaos into a proven, repeatable, process. I had used the YouTube tutorials and articles but being in this community allowed me to get my own personal scenarios worked out. The community is run by a vetted ClickUp consultant, Layla of ProcessDriven Co. Layla and her team are beyond expectations when it comes to helping the community members. Always new templates, helpful decision trees, and the regular updates are packed with information.

Join Us

Digital marketing tool logo for ConvertKit.

ConvertKit

Moved to this from MailChimp. Wish I had moved sooner. So much easier to set up customized thank you pages after downloads and a thousand less clicks to set up an email sequence. I set up my email courses using this tool.

Try It For Free


Digital marketing tool logo for Follower to Fan Society.

Follower to Fan Society

Tyler J. McCall provides a framework with numbers, measurable goals and a clear direction for you to increase sales through Instagram.

Start Seeing Results with Instagram


Digital marketing tool logo for Hotjar.

Hotjar

A free toll that records what your visitors do on your website. See if they are getting the information they need. Uncover potential site functionality issues.

Visit Their Site


Integromat logo for digital marketing tools list

Integromat

Integromat meshes better with my ClickUp tool than Zapier. When a status in my ClickUp Google My Business post tasks change to ‘Ready to Publish’, Integromat sends the data over to Google sheets. (Which is then auto scheduled for posting through Postamatic. See below.) I save quite a bit of time with this automation.

Go Automate Things


Miro logo for digital marketing tools list

Miro

An online whiteboard. I use this for things like brainstorming ideas, mapping out site architecture, email sequences and workflows.

Try the Free Version


Digital marketing tool logo for Optin Monster.

OptinMonster

Super simple easy to use to set up lead generation forms and test different versions. Add an exit intent popup to encourage people to buy before they leave your site.

Turn Abandoning Visitors into Revenue


Postamatic logo for digital marketing tools list

Postamatic

This tool automates scheduling Google My Business posts. Super easy to set up, works simply with Google sheets.

Add On to Your Google Sheets


Digital marketing tool logo for SEMrush.

SEMrush

Great for business owners with a tighter budget. Provides content ideas, content template, keyword rank tracking, map pack tracking and so much more.

Trial: Audit Your Site for Free in 5 Minutes


SEO Pro Extension logo for digital marketing tools list

SEO Pro Extension

The most clean and simple extension to see the headings and other SEO details for a single page.

Add to Chrome


Digital marketing tool logo for Serpstat.

Serpstat

Another budget friendly option. Doesn’t have the content suggestions and local search tracking that SEMrush does.

Visit Their Site


Digital marketing tool logo for ShareASale.

ShareASale

For affiliate marketing. Some affiliate marketing by businesses are done through here rather than directly through the business. If you’re building a passive income site, this is a good site for you.

Visit Their Site


Digital marketing tool logo for ShortPixel.

ShortPixel

Image compression. Stand alone or plugin for WordPress.

Visit Their Site


Digital marketing tool logo for Slack.

Slack

Messaging tool. I use it primarily for networking and staying in touch with colleagues. It’s really helpful for a team of people to stay connected.

Visit Their Site


Digital marketing tool logo for The Blueprint Training.

The Blueprint Training

This one is targeted for SEO professionals as opposed to business owners. I am in love with the simplicity of the templates they have available. I download, update what they tell me, and BAM! Easy to read data for my clients.

Visit Their Site


Thruuu logo for digital marketing tools list

Thruuu

With the click of a button you can get a list of search engine results. Easily see the commonalities of what the top ranking pages have. Options include from a particular location and choice between desktop and mobile.

Try It


Digital marketing tool logo for Zapier.

Zapier

You can save hours upon hours of time by automating manual tasks. This tool connects hundreds of tools. For example, any time I have a lead come through my photography business CRM, I get a notification in Slack. Because I’m in Slack more than that photography email account.

Visit Their Site

50% off Zapier Mastery Course
Get more stuff done in less time. Special offer expires at the end of this crappy a$$ 2020.

Get More Free Time