51 blog post topics worthy of creative web designers

As someone with great artistic flair and an eye for detail, the sheer thought of writing blog posts for your business makes your skin crawl.

You get the same feeling when you see Comic Sans used on… well, anything.

And while I agree Comic Sans should vanish into the ether, I can’t say the same about blogging. Its usefulness within digital marketing is here to stay.

Publishing a business blog: 

• can achieve 126% more leads compared to businesses that don’t publish one
• helps you cash in on the 83% of internet users who read blog posts
• helps the 71% of B2B customers who consume blog content during their buyer journey.

It’s also a great way to show off your expertise and knowledge. And that’s important for building trust between you and those people considering hiring you. 

Understanding the benefits of blogging is one thing. Figuring out what to write about is another. Many small business owners admit that finding blog post ideas is a struggle. But for you, it’s one we can fix here and now. 

By the end of this article you’ll have a list of SEO-friendly web design-related blog post ideas your audience will enjoy reading as much as you enjoy writing them.

How this list works

Your style and client base influence what you write about. With that in mind, I’ve divided this list into different web design and developer disciplines so you can find topics relevant to you. 

Except for the first section, which includes general blog ideas for all web designers. But beyond that, use the dropdown menu to find your niche and dig into business-specific blog post topics. 

Got a little more time on your hands? Take a scroll instead. With a little creativity and a slight change of angle, you can make the ideas I’ve put together for your industry peers work for you too. 

Jump to the section that lights you up

General web design blog post topics

These topics suit all website designers, regardless of your niche or specialist skills.

Time-sensitive topics

Web design today isn’t the same as it was in the early 00s. Just like fashion, it goes through trend and style changes. Those changes could be prompted by new software emerging, or by customer preference. Your job is to show you’re on the ball, and aware of these trends and industry developments.

1. Incoming website design trends for [YEAR]
2. Modern website design ideas for [YEAR] (You can switch ‘modern’ for any design aspect you want to focus on: e-commerce, AI, budget, business, etc.)
3. [NUMBER] online design trends for [your specific audience]
4. [NUMBER] website design trends from [YEAR] I’m glad to see the back of
5. [BRAND NAME]’s new logo and site design (and what I love about it)

Extra tip: Keep the URL for your timely topics the same. Just update the content. This will build the article’s longevity and authority. And search engines will like the fact you’re refreshing it year after year.

Example: https://domain.com/incoming-website-design-trends rather than
https://domain.com/incoming-website-design-trends-2055

Answering customer FAQs

Search through emails and intake forms to find common client questions, then answer them as fully as possible in a blog post. 

If your business is new and you don’t have these resources, use Google. Type ‘website designer’ into the search bar and look at the ‘People also ask’ section. These are the questions people are asking about your profession, including the exact keywords they’re using.

6. What’s the difference between a web designer and a web developer?
7. How much does web design cost? 
8. What does a web designer do? 
9. What’s the difference between a custom website design and a template?
10. How does website design help SEO?
11. How long does it take to design a website?
12. How does rebranding work?

Your favorites

Every digital marketing professional has a set of tools and software that help them create amazing work. Let people know what your favorites are. (And blog posts like these can be great affiliate marketing opportunities.)

13. Why I design all my websites using [PROGRAM/SOFTWARE NAME]
14. [NUMBER] design tools for non-designers
15. The best (IMHO) hosting platforms for your site
16. Why I love using [SOFTWARE NAME] for [TASK, such as note taking, doodling, storing ideas, drawing fonts, etc.]
17. The worst (and some of the best) AI design tools for digital marketing

Inspiration and critical analysis

Show people what sparks your creativity to draw in like-minded people. And commenting on and analyzing third-party designs will show off your expertise. (It also shows you have an opinion and don’t follow the herd.) 

18. Web designers and agencies I’m currently loving
19. Offline inspiration—where I find ideas for my online designs 
20. Artists and designers who inspire me
21. Channelling my muses into my online design work
22. [BRAND NAME] has a new [SITE/LOGO/CAMPAIGN]. Here’s what I love and loathe about it 
23. The websites and online designs I wished I’d worked on

Customer care

There can be a lot of fears associated with outsourcing design work. So use your blog to put some of those worries to rest and show people you’ve got their back.

24. Working out how much you should spend on website design
25. [NUMBER] signs you’ve found the right website designer
26. The secrets to briefing a website designer so you get the look you want 
27. The importance of good design feedback (and how to give it)
28. How long does it take to…? (Provide timings and timelines for various projects such as designing a three-page website or logo.)
29. Disaster management! What to do when the site design project goes wrong

Behind the scenes and how you work

There may well be 27 million website designers in the world. But here’s the thing: those other 26,999,999 designers aren’t you. 

How you think, how you work, how you forge relationships with your clients, and even how you design will be different from everyone else. Let people see that by showing them where you work and how you make the magic happen. 

30. A tour of my studio / home office
31. Designers, copywriters, and SEO strategists—how they work together
32. The colleagues I love to design with
33. How I turn client concepts into workable designs
34. Artwork from around my home
35. How I manage website design projects
36. How we created [BRAND NAME]’s website/logo/digital assets (These should be regular portfolio pieces to show what you’ve been up to.)

Platform-specific guides

Showcase what you know about different website builders, and share your personal experiences of working with them. 

37. Why [PLATFORM NAME] is the best option for [TYPE OF BUSINESS/INDUSTRY] websites 
38. [NUMBER] reasons why I stepped away from designing [PLATFORM NAME] websites
39. Almost-secret tips for creating a slick website on [PLATFORM NAME]
40. Where to get design help if you’re struggling with [PLATFORM NAME]
41. Design tutorials for small business owners using [PLATFORM NAME]

Niche industry topics

There are differences between B2B and B2C design. And depending on your client base, you’ll want to build a collection of posts relevant to the industry you design for most often. Not every blog post has to be targeted at them, but having content that speaks directly to individuals in your niche will establish your authority. 

42. The [NUMBER] best websites I’ve seen for the [NICHE INDUSTRY]
43. [NUMBER] common mistakes I see on/in [NICHE INDUSTRY] websites/logos/email marketing/sales pages
44. How to take great images for your [NICHE INDUSTRY] website
45. Marketing grants and opportunities for the [NICHE INDUSTRY] to help keep costs down

Specific digital design styles

Just as most artists have one or two styles, you may only specialize in one or two digital design disciplines. For example, you may only design long-form sales pages, e-commerce sites, logos, or digital marketing assets. 

Highlight how you’ve become adept at a certain digital design style, and why you’re the obvious choice in that discipline.  

46. The elements every [DISCIPLINE] must have
47. Strong examples of [DISCIPLINE], and why they’re effective 
48. How we redesigned a [DISCIPLINE] and increased conversions by [RESULT]
49. The toughest [DISCIPLINE] I’ve ever worked on
50. How much [DISCIPLINE] design costs
51. Where I learned to become a kick-ass [DISCIPLINE] designer

Turning ideas into articles

When you started reading this article, your challenge was to think of web design blog post ideas that:

• interest you enough to want to write them
• entertain and educate your audience 
• satisfy the search bots and help your SEO efforts. 

You now have 51 ideas to play around with. Annoyingly, that means you now face a new challenge—writing them. (Sorry. Kinda.)

I can hear the groans and feel the eye-rolls already. Which is why I asked my copywriter buddy Rose Crompton to give you a quick pep talk.

She knows how difficult blogging can be for small business owners, especially those who don’t like writing and resent how long blog posts take to write. (Four hours, on average.)

“Writing blogs can be a ball ache. My advice to alleviate some of that pressure is to plan your article.” 

Rose suggests giving yourself 30-40 minutes to put down discussion dot points and a rough headline, which she says will help with structure and flow.

She also recommends starting with the points you feel most confident about writing.

“You don’t have to start at the beginning. If there’s a chunk of the article you think will be easy to write, start with that. Getting something you’re semi-happy with on the page will feel good, and hopefully your flow will continue from there.”

Make blogging even easier with this free template

What’s better than blogging tips from one copywriter? Tips from a whole cluster of them! 

A bunch of experienced copywriters kindly shared even more practical blog post writing tips with me, as well as a free blog template to download (get it below) so you can get started and avoid any more pesky procrastination. 

Happy writing!

📌 Need help turning these blog ideas into an actual content plan?
The Instant Blog Planner™ is waiting for you at the end—no more guessing what to write next.