I was chatting recently with a fellow small business owner, and this SEO question popped up: “Why can’t I have all the keywords I want to rank for go to my homepage?” It’s a fair question. You want people to land on your website and start on the homepage, so why wouldn’t you put all…

Tackling search engine optimization (SEO) for your small business? Then you must get your keyword data right. Think of keywords as your foundation SEO building blocks. Do a good job of laying these blocks and search engines will find and rank your site. And that’s an important step in making sure your audience knows you…