The best social sharing snippet from this interview… “You don’t have to be funny to be funny.”
In this episode, I sat down with Conor, aka Irishman Speaks, to discuss the art of incorporating humor into professional presentations. We explored the difference between humor and comedy, the power of personal stories, and Conor’s LAUGH formula that can help anyone add a smile or chuckle to their presentations—even if they don’t consider themselves funny. This episode is packed with practical tips for anyone looking to build stronger connections with their clients or audience by adding just the right amount of humor.
Resources
Conor’s Website – He has a funny quotes download among other things.
Listen On Apple Podcasts
Listen on Spotify
Watch the Podcast or Read the Post Below
In today’s competitive world, businesses need more than just stellar products and services to stand out. Whether you’re pitching to clients or delivering a keynote speech, adding a touch of humor can be the secret weapon that helps you connect, engage, and ultimately win over your audience. And no, you don’t have to be a stand-up comedian to do it.
Recently, I had the pleasure of chatting with Conor, also known as “Irishman Speaks,” about how humor plays a critical role in business presentations. Conor has spent over 25 years honing his craft, and his insights on humor in business are practical, actionable, and yes—pretty funny!
Why Humor Matters in Business
Many people believe that to be humorous in business, you have to be naturally funny. Conor was quick to dispel this myth, explaining that humor is just another tool in your business toolbox—like using PowerPoint or taking good notes. What sets humor apart is its ability to build a stronger connection with clients and audiences. When people like you, they’re more likely to do business with you. A simple smile or chuckle can create a lasting impression, making you more memorable in a sea of competitors offering similar products or services.
In fact, Conor points out that the subtle use of humor can make the difference between securing a deal and walking away empty-handed. It’s not about being a comedian; it’s about being relatable, personable, and human.
The Difference Between Humor and Comedy
Here’s where most people get stuck: thinking that humor and comedy are the same. Conor explains the difference beautifully. Humor makes people smile, whereas comedy is more about making them laugh out loud. In a business setting, humor should enhance your message—not detract from it. You’re not there to perform stand-up; you’re there to engage your audience, build rapport, and communicate your expertise in a way that resonates.
The LAUGH Formula: Adding Humor to Your Presentations
Conor has developed a foolproof way to integrate humor into your presentations—no joke telling required. He uses the acronym LAUGH, which stands for:
- L – Listen: Pay attention to what makes you laugh and what gets a chuckle out of others. These moments can be valuable anecdotes to weave into your presentations.
- A – Anecdote: The antidote to a dull presentation is a good anecdote. Think of stories or experiences, especially the uncomfortable or awkward ones, that highlight a key point in your talk.
- U – Uncomfortable: Embrace the power of awkwardness. Some of the funniest and most relatable moments come from when things don’t go as planned. These stories connect you with your audience because they’ve been there too.
- G – Google: Not sure how to add a humorous touch? Google it! You can find funny headlines, quotes, or quips that relate to your topic. A quick search can provide humorous but relevant content to sprinkle into your presentation.
- H – Hee Hee to Ho Ho: If you get a chuckle, ask yourself how you can make it even better. Tweak your delivery or exaggerate certain elements to get a stronger reaction.
Practical Tips for Using Humor in Your Presentation
- Start Small: If you’re not used to incorporating humor, start with a small anecdote or observation. Test it out on clients or colleagues you already have a good rapport with. If it works, keep it, and if not, adjust.
- Timing is Key: Use humor sparingly. Conor suggests aiming for two to three light-hearted moments in a presentation to maintain engagement. It shouldn’t dominate your talk but rather act as a seasoning that enhances the flavor of your core message.
- Be Relevant: Always tie your humor back to the point you’re making. Irrelevant jokes can derail your presentation, while humor tied to your message reinforces your content.
- Use Your Own Stories: Personal stories are gold because they’re unique to you and relatable to your audience. Conor shared a hilarious story about getting stuck on child lock in a car, which he uses to emphasize the importance of being aware of your surroundings in safety presentations. This kind of story resonates because it’s real and human.
You Don’t Have to Be Funny to Be Funny
One of the best pieces of advice Conor shared was this: “You don’t have to be funny to be funny.” Humor isn’t about making people laugh hysterically; it’s about creating moments of connection. If you can make your audience smile, you’ve done your job. And you can always improve—by listening to what works, refining your stories, and adding small humorous elements over time, you’ll find your voice.
The Takeaway
It’s not about being the funniest person in the room; it’s about using humor as a tool to engage, connect, and ultimately, thrive in business.
