Stop Feeling Guilty About Using AI (Bonus EP31)

The best social sharing snippet from Kinsey in this interview… “We don’t have to be feeling guilty that they [AI tools] are doing the work for us, right? And it’s one of those internal shifts that I think we really need to make as women to feel more empowered as CEOs, as business owners in our lives, and just like continue progressing and stepping into what we’re supposed to be in this society instead of like falling behind in the patriarchal society we’ve all grown up in.”

I virtually sit down with Kinsey Streib, CEO and founder of Feel Good Social and Authentic AI, about real-world tips on using tools like ChatGPT to simplify your workflows, spark creativity, and tackle those everyday challenges like writer’s block or tech issues. Kinsey shares personal stories and actionable advice, focusing on how to start small and keep your brand’s authenticity intact.

We also talk about handy resources like her Reels Prompt Playbook and Brand Blueprint course that can save you serious time. Plus, we talk about picking the right AI tools, training them to match your brand’s voice, and why it’s so important for women entrepreneurs to embrace AI. If you’re ready to save hours on your workflow and stay ahead in the game, this episode’s for you.

00:00 Introduction and Guest Introduction
00:14 Episode Overview and AI Topic Teaser
00:47 Guest Bio and Expertise
01:38 Starting the Conversation with Kinsey
02:32 Initial Hesitations About AI Tools
04:33 Practical Uses of AI in Business
06:54 Day-to-Day AI Assistance and Efficiency
16:29 Exploring AI Tools and Recommendations
24:39 Treat AI Like a Human Assistant
26:26 Training AI on Your Brand
27:30 The Brand Blueprint Method
30:27 Differences Between Free and Paid Versions of ChatGPT
32:09 Custom GPTs
33:57 Encouraging Women to Embrace AI
39:42 Using AI Without Sacrificing Authenticity
40:35 Fill-in-the-Blank Prompts for Social Media
43:53 Final Thoughts and Takeaways

Resources

Authentic AI Toolkit
Reels prompt library
Brand Blueprint for ChatGPT*

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Watch the Podcast or Read the Post Below

Finding ways to save time and energy without compromising the quality of your work is something we business owners value. That’s why I’m excited to share this episode featuring Kinsey from Authentic AI for Entrepreneurs and Feel Good Social, where we conversate about how solopreneurs can use AI without feeling overwhelmed or even guilty.

AI tools can be powerful helpers for tasks you’re already doing—without turning your business upside down. Here’s a breakdown of how to get started with AI in a way that feels approachable and, more importantly, effective.

The Fear of Getting Started with AI

When you first hear about AI tools, it’s easy to feel overwhelmed or even hesitant. Kinsey shared that she, too, was skeptical at first. “I honestly wasn’t into them,” she admits. The fear that AI might make the online world less authentic or take over too much is real for many entrepreneurs. But once you turn toward AI with curiosity, you’ll see it as a tool that helps you vs an added thing to do.

Start with the Tools You Already Know

If you’re unsure where to begin, start with a familiar tool like ChatGPT. It’s easy to use and can help with a wide range of tasks. From copywriting to tech troubleshooting, ChatGPT is like having a digital assistant at your fingertips—one that never sleeps! Kinsey points out that this tool can be used for everything from generating ideas and creating social media content to organizing meeting notes and drafting emails.

But don’t get lost in the “AI rabbit hole.” The goal is to save time, not waste it learning about every new tool out there. Identify one area where you’re feeling stuck or burning extra hours—like finishing emails or drafting show notes—and see how AI can ease that load.

Integrate AI Into Your Workflow, Don’t Replace It

One of the best strategies Kinsey recommends is looking at the workflows you already have in place. How can AI speed up just one step? For example, if you have a podcasting process, use AI to generate show notes, or if you’re regularly writing social media posts, let AI help brainstorm or refine ideas. This way, you’re not reinventing the wheel, just greasing the gears.

For Kinsey, AI has become a lifesaver. “I’m saving 3 hours a day, 15 hours a week, and 70 hours a month,” she shares. By streamlining her workflows with AI, she’s not only saving time but also freeing up creative energy, allowing her to avoid burnout.

The Day-to-Day Power of AI

The day-to-day tasks we often overlook can be huge time-suckers. Whether it’s pushing through writer’s block or troubleshooting a tech issue, AI can help.

A simple sticky note reminder—”Can ChatGPT help me with this?”—was Kinsey’s way of training herself to turn to AI whenever she hit a roadblock.

Another brilliant tip? Think of AI as an assistant, not a replacement.

It’s not about AI doing the entire job for you, but rather helping you get unstuck and move faster. From fixing a code for your website to writing the perfect social media hook, AI is a tool that lightens your load—not something to feel guilty about using.

Busting the Guilt: Women and AI

An important part of our conversation touched on the gender gap in AI adoption.

Kinsey highlighted a shocking statistic: men are twice as likely to use AI tools as women.

Why? One reason may be the ingrained belief that using AI feels like “cutting corners,” especially for women who’ve been conditioned to earn respect by doing all the work themselves.

Consider this… AI is simply a tool, and using it doesn’t make your work any less valuable. In fact, it can help you perform better, faster, and smarter. Plus, the more diverse voices that use AI, the more inclusive and accurate these tools will become in the future.

Finding the Right Tools for You

With so many AI tools on the market, it’s easy to get overwhelmed. But Kinsey’s approach is to keep it simple. She uses two paid tools the most—ChatGPT and DeScript—while ignoring the noise of every shiny new AI product out there. She also created a free Authentic AI Toolkit that lists some of the best AI tools recommended by her podcast guests and audience. This curated list can save you the hassle of sifting through endless options.

If you’re looking to explore more tools without the overwhelm, check out Kinsey’s Authentic AI Toolkit at DIY.AI/toolkit.

The Takeaway

You don’t need to overhaul your entire business overnight. Kinsey’s mantra is simple: one tool, one task, one day at a time. Start small and slowly integrate AI into your business. Over time, the benefits will become more and more apparent.

*I am a tool geek. I love me a useful tool. I personally use, have used or review every tool recommended in my articles. I am an affiliate of some and earn a small commission at no additional cost to you.

Barb Davids - SEO Consultant

Barb Davids is an SEO consultant and owner of Compass Digital Strategies. Driven by data and analytics, she works hard to get business-changing results for her clients, such as 256% more website traffic and 22% more leads. Connect with her: Instagram | LinkedIn | Twitter
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