Having a business presence online means getting stuck into content marketing. It’s a part of online marketing that affects your bottom line and your ideal client. In my experience of working with single-owner businesses, the biggest problem they face is managing all the moving parts involved in a solid approach to content marketing. With blogs…
Increase organic traffic and discover new, competitive SEO opportunities by finding competitor keywords.
Having an endless number of SEO tools to play with is an occupational hazard of being an SEO strategist. There are always new tools being released into the wild, promising to be faster, more accurate and offer greater insight into the minds of the Google Gods. And it makes sense that DIY SEO tools are…
Five steps for local SEO success. They’re so simple you can complete most of them today so your business has more chances of turning up in that tasty ‘Map Pack’ area, sooner.
Get photography blog ideas that will help drive traffic to your photography business website, engage your audience, and keep search engines happy.
As a small business owner, you don’t have a huge amount of time each week to work on your marketing. And with a huge number of channels wouldn’t it be nice if you could easily work out where your time and energy are best spent? Well, you’re in luck. There is. All with the help of a simple bit of code.
My copywriter brings life to websites. Her name is Rose Crompton. She’s one of the people who leave you feeling energized and ready to take on the world after a conversation. And I like those kind of folks in my circle. I found Rose when I was searching for a copywriter for myself and for…
A lot of business owners avoid getting stuck into search engine optimization (SEO). A fear of technical jargon and time wasted are the usual reasons companies kick it to the curb. Plus, SEO isn’t exactly the sexiest way to market and grow a brand. As an SEO strategist, this is a tough truth. But I…
Using Google Business Profile (GBP) is a free and easy way to boost your business marketing. But what information and details will increase your chances of more views and traffic to your site? Google loves information. The more information you give Google, the more favorably it looks at you. In short, to “win” at Google…
I was chatting recently with a fellow small business owner, and this SEO question popped up: “Why can’t I have all the keywords I want to rank for go to my homepage?” It’s a fair question. You want people to land on your website and start on the homepage, so why wouldn’t you put all…