But Wait, There’s More! Lessons from Late-Night TV for Your Website (Bonus EP35)
From applying lessons from late-night TV infomercials to ensuring every page of your website has a purpose, we discuss strategies that are both practical and impactful.
Finding Your True SEO Competitors (EP38)
Learn how to identify your real competition online, why it matters for your business growth, and how emerging AI search engines like Perplexity are reshaping the landscape.
Repurpose Social Posts, Don’t Reinvent (Bonus EP34)
Learn how to identify and tackle common social media struggles, engage with your audience effectively, and create captivating content across various platforms like Instagram, Facebook, and LinkedIn.
Announcing the SEO Power-Up Plan (EP37)
Get a super clear picture of where your website stands and what needs to be done to improve it. Period.
Why Your “Why” Matters So Much (Bonus EP33)
Jude reveals his approach to capturing real moment narratives beyond portfolios. We go through a live demonstration of his Story Bank Journal.
15 Quick-ish Actions to Help Improve Your Website Marketing (EP36)
Tactical list of 15 quick-ish actions you can take to start seeing some changes in your SEO and content performance.
Why Networking Often Doesn’t Work—and How to Change That (Bonus EP32)
What if networking could be redefined into something that feels purposeful, enjoyable, and effective?
11 Signs Your SEO Agency is Taking Advantage of You (EP35)
11 signs to help you determine if your SEO agency is taking advantage of you.
The bullsh!t and the benefits of backlinking for small business owners
Of all the SEO strategies (keyword research, content marketing, on-page optimization, etc.), I talk about backlinking the least. ‘Backlinking’ is when a website links to a page on another website (a backlink). It’s also known as an ‘inbound link’ because it sends traffic to your website. My silence regarding backlinking isn’t because I think it’s…
The real way to structure a blog post [+ free starter template]
6 copywriters reveal how they structure every blog post they write What the people needWhat the search engines needChoose a single topic. Decide on its purposeOffer something differentSave time. Create a skeleton draftPrep your researchMake it scannable. Share your intentionsKeep paragraphs short ‘n’ sweetKeep sentences to 50 words or lessFlowing smoothly from one paragraph to…