What does Google Search Console do? A beginner’s guide
Learn about Google Search Console and the most useful GSC metrics. Find out how they fit into your SEO strategy and boost your site’s search performance.
Does blogging help with SEO?
Facts, figures, and SEO practices that prove once and for all that blogging does help with SEO Optimizing the core pages of your website (Home, About, product pages, etc.) is vital. It ensures your company shows up in searches. But applying good search engine optimization (SEO) practices should extend to every page you create for…
Five effective SEO tips for small business that are totally worth your time
Having an online space dedicated to your business and the great things you do is an exciting journey. Sharing that information with people searching for businesses like yours and having them engage with you is even more addictive. Unfortunately, reaching that point in your online marketing journey can feel like hiking up a mountain and…
The really big guide to content marketing strategy (and checklist for download)
Having a business presence online means getting stuck into content marketing. It’s a part of online marketing that affects your bottom line and your ideal client. In my experience of working with single-owner businesses, the biggest problem they face is managing all the moving parts involved in a solid approach to content marketing. With blogs…
Find competitor keywords to boost your traffic and discover new opportunities
A quick guide for small and medium businesses looking for competitor keywords At the heart of a solid SEO strategy are your keywords. These are the words and phrases your ideal customer punches into Google to find your business, products, and services. But there are two problems with this. 1) Other businesses doing a similar…
Track your digital marketing progress with the right DIY SEO tools
Having an endless number of SEO tools to play with is an occupational hazard of being an SEO strategist. There are always new tools being released into the wild, promising to be faster, more accurate and offer greater insight into the minds of the Google Gods. And it makes sense that DIY SEO tools are…
The must-have local SEO checklist
As a local business operating in a specific geographic area, you need to turn up in local search results. By getting your company in front of customers who are nearby and actively searching for the thing you do, you increase your chance of making sales. But if you’re scratching your head wondering how you can start showing up in local search, you’re in the right place.
91 engaging, Google-friendly photography blog ideas
Get photography blog ideas that will help drive traffic to your photography business website, engage your audience, and keep search engines happy.
Use This Code to Track Your Marketing
As a small business owner, you don’t have a huge amount of time each week to work on your marketing. And with a huge number of channels wouldn’t it be nice if you could easily work out where your time and energy are best spent? Well, you’re in luck. There is. All with the help of a simple bit of code.
