4 Ways I’m Using NotebookLM in My Business (EP100)
4 Ways to Use NotebookLM in Your Business: Gain clarity on client transformations, concept your podcast flow, summarize articles, and build case studies faster.
When Your Best Ranking Keyword Is Your Worst Lead (EP99)
Networking is just “in-person” visibility. Learn my new approach to networking from a scary sales pitch to a genuine way to build business contacts and website reach.
35 Blog Post Ideas for Copywriters [+ Where To Find More]
Show me the blog post topics. 👇 Well hellloooo there. I’m Barb, an organic digital marketer. No, I’m not a copywriter. So who the crap am I to show up in your search results with a list of blog ideas for copywriters? After all, you’re the professional. Coming up with ideas is part of your job….
The $40,000 Handshake: Why Abundance Beats Competition Every Time (Bonus EP66)
Can a community-first mindset pay the bills? Learn how the philosophy of abundance led to a $40k contract and why competition is holding your business back.
Networking Isn’t Gross (Unless You Make It That Way) (EP98)
Networking is just “in-person” visibility. Learn my new approach to networking from a scary sales pitch to a genuine way to build business contacts and website reach.
Confessions of an Entrepreneur: Uncomplicating Content Creation (Bonus EP65)
Struggle to create authentic content? Discover how “Content Happy Hours” combine networking and photography to help business owners build trust in the AI age.
Your Content Needs to Match What People Search (EP97)
ChatGPT is lying to you about your keyword strategy. It has zero data on keyword volume, which means you could be targeting phrases that exactly zero people are typing into a search box. Enjoy the episode!
Is Your Website a Lead Machine or a Digital Brochure? (EP96)
Google doesn’t care how pretty your website is. A gorgeous design with a searchability score of zero is nothing more than an expensive digital brochure sitting in a dark corner of the internet where nobody can find it. If that makes you gasp, you’ll enjoy this episode.
Answering the Vexing Question: What the Heck Should I Blog About?
Asking, ‘What should I blog about this week (or month)?’ is a regular rite of passage for service-based business owners looking to increase their online presence. How you rise to each and every blogging occasion depends on how creative you’re feeling on the day. Sometimes it’s easy. Blog post ideas flow like maple syrup cascading…
Are You Marketing from Fear or Compassion? [+ 4 Signals to Find Out] (EP95)
Want better results from your marketing? Shift from fear-based marketing messaging to compassion-based marketing messaging.